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On Running Cloud is more than just a brand; it's a movement that has redefined the way runners experience their sport. Founded in 2010 by Swiss ironman champion Olivier Bernhard and his friends David Allemann and Caspar Coppetti, On Running Cloud was born out of a desire to create a shoe that could deliver a unique running sensation — one that feels like running on clouds. The brand has since grown into a global phenomenon, offering innovative footwear that combines cutting-edge technology with sleek, minimalist design.
The journey of On Running Cloud began on the trails of Switzerland. Olivier Bernhard, a three-time world champion in duathlon, sought to develop a running shoe that could provide the perfect balance of cushioning and speed. Partnering with a Swiss engineer, he experimented with prototypes that eventually led to the creation of the first "Cloud" element — a revolutionary cushioning system that uses special pods to absorb impact and provide a soft landing, followed by a firm takeoff. This groundbreaking technology became the cornerstone of On Running Cloud's identity.
From its humble beginnings, the brand quickly gained traction among elite athletes and everyday runners alike. The unique sensation of "running on clouds" resonated with a wide audience, and On Running Cloud's innovative approach to footwear design set it apart from traditional running shoes.
On Running Cloud is not just about performance; it's also about sustainability. The brand has made significant strides in reducing its environmental footprint by using recycled materials and developing eco-friendly manufacturing processes. For instance, their signature CloudTec® soles are designed to maximize durability while minimizing waste. Additionally, the brand has introduced the Cyclon program, a subscription-based service that encourages runners to return their worn-out shoes for recycling, ensuring a circular approach to production and consumption.
Over the years, On Running Cloud has expanded its product line to cater to a variety of running styles and preferences. From the lightweight Cloudflow to the ultra-cushioned Cloudmonster, each shoe is meticulously engineered to deliver a unique running experience. For a comprehensive overview of their products, check out this detailed spreadsheet guide, which provides an in-depth analysis of their offerings, including technical specifications, customer reviews, and more.
On Running Cloud has cultivated a passionate global community of runners who share a common love for the sport and the brand's innovative approach. The company actively engages with its customers through social media, events, and partnerships with athletes and running clubs. This sense of community has played a significant role in the brand's success, transforming it from a niche start-up into a household name in the running world.
As On Running Cloud continues to innovate and expand, its mission remains unchanged: to make running enjoyable and accessible for everyone. Whether you're a seasoned marathoner or a casual jogger, there's a pair of On Running Cloud shoes designed to help you achieve your goals while enjoying the unparalleled sensation of running on clouds.
To explore their full range of products and find the perfect fit for your running style, don't forget to visit the product spreadsheet ```